Auralee is a brand founded in 2015 in Tokyo by Mr. Ryota Iwai. The meaning of the name 'The lands that light up' perfectly represents the brand's values and aims: authenticity, clarity of design, elegance, comfort and sophistication are the cornerstones of all its collections. Auralee offers real clothes for an elegant, casual, yet functional way of dressing. Quality garments designed to enhance the individuality of the wearer.