MSGM was born in Milan in 2009 from the creative spirit of Massimo Giorgetti, capable of interpreting the most current trends in an original and kaleidoscopic dimension.

MSGM is free spirit and vocation for all that is contemporary and immediate, and its ability to reinterpret the past with a colourful, sometimes ironic, but never banal language has made MSGM one of the most acclaimed Italian brands on the international scene.