The brand was founded in 2021 by the designer of the same name, Niccolò Pasqualetti. Following a master's degree at Central Saint Martins, the designer seeks to create sculptural pieces that eschew gender stereotypes and emphasise what men's and women's clothing have in common versus what separates them. Deconstructed volumes, macramé, crocheted knits and trouser skirts offer innovative meaning and an interpretation of sensuality and individualism with subtle colour palettes.