Pinko was born in the late 1980s from an idea of Pietro Negra, the current President and CEO of the company, and his wife Cristina Rubini.

Pinko is the answer to the fashion needs of an independent, strong and sexy woman, aware of her femininity and very determined to express it through her style choices.

The collections are characterised by a unique, eclectic, original and contemporary style, in which women from all over the world recognise themselves.